Daimler and Anna University celebrate innovation with first “Mobile App Garage” hackathon

Press Release Press Release
22. March 2017 Chennai, India
  • Event organized by Anna University’s Centre for University-Industry Collaboration, supported by Daimler India Commercial Vehicles and Daimler Financial Services India
  • Focus on forward-thinking solutions in the fields of strategic digitalization and mobility
  • 14 teams with 42 talented students from the fields of IT, software engineering and computer science developed ideas and app prototypes focused on ‘Digital Future’

Chennai – Daimler and Anna University (AU) celebrated innovation with their first collaboration, the ‘Daimler AU Mobile App Garage’, organized by Anna University’s Centre for University-Industry Collaboration, Chennai, and supported by Daimler India Commercial Vehicles and Daimler Financial Services India. 500 students from over 20 colleges across India had made submissions on the topics of strategic digitalization and mobility, of which the best 42 were invited to participate in the final hackathon event in Chennai.

The 1st prize was awarded to the team ‘GreenBage’ who developed a prototype to conveniently notify residents on the arrival of garbage trucks, and hence preventing unwanted disposal of waste by the roadsides, or overloading garbage bins. Their prototype includes vehicle detection (GPS) and dynamic mapping. Further potential use cases of the application range from public transportations notification to warehouse logistics. The winners were awarded by Dr. S. Ganesan, Registrar, Anna University, Mr. Erich Nesselhauf, MD and CEO Daimler India Commercial Vehicles and Mr. Fred Weick, CEO Daimler Financial Services India.

Mr. Erich Nesselhauf, Managing Director and CEO, Daimler India Commercial Vehicles, said: “The ambition of the Daimler AU Mobile App Garage was to encourage young students to believe in the power of ideas and innovation. So many exciting ideas have been created here. As the pioneer of mobility, Daimler applauds all the students for a tremendous showcase of novelty, passion and team spirit!”

Commenting on the successful collaboration, Dr. S. Ganesan, Registrar, Anna University said: “We highly welcome the collaborative effort by Daimler to supplement what students learn at the university with practical knowledge of the industry. Daimler has been a great support in conducting the Mobile App Garage Event.”

Mr. Fred Weick, Managing Director, Daimler Financial Services India, commented: “Digital tools hold the key to the evolution of mobility and connected services. It has been exciting to watch young netizens carve out innovative solutions in such a short time span. I wish them all the best for the future.”

The winners of the Hackathon were decided by a panel composed of expert representatives from Daimler and Anna University. The winning team received a cash prize of INR 1, 00,000. The runners-up, team ‘Kaizen’, presented a promising application for improving communications processes in sales & marketing functions while the third award winner ‘Driver Assist’ demonstrated an app based solution which will help truck driver manage their trips better using connectivity. A special award was awarded to the team ‘FiAMApp’, who built a VR solution for customer interactions.

The call for entries for the Daimler AU Mobile App Garage went out in November 2016, leading to over 500 submissions from over 20 colleges across India on the topics of strategic digitalization and mobility. Based on pre-defined success parameter, 42 shortlisted candidates were invited to the final event held from 4th to 6th March 2017 in Chennai – including a tour of Daimler’s Oragadam plant and mentoring sessions with Daimler experts and workshops. In the 24 hours coding event, the participants then faced a herculean task: testing their solutions extensively and programming a prototype in the space of a day. During the 24-hour development phase, the participants worked in self-organized teams of three as they developed many excellent ideas that reflect not only the business needs of Daimler but also solutions relevant for India.


Sebastian Wahle, +91 73 5879 2916, sebastian.wahle@daimler.com
Shina Satyapal, +91 44 45996039, , shina.satyapal@daimler.com
Ritu Bagri, MSL Group, +91 98 84173290, , ritu.bagri@mslgroup.com

Daimler Trucks Asia at a Glance

Daimler Trucks Asia combines the strength of two distinct legal entities Daimler India Commercial Vehicles (DICV) and Mitsubishi Fuso Truck and Bus Corporation (MFTBC), collaborating on a range of topics ranging from product development, production and R&D to Sales & market development activities.

DICV at a Glance

Daimler India Commercial Vehicles (DICV) is a 100% subsidiary of Daimler AG, Stuttgart, Germany. DICV is a full-fledged commercial vehicle player in the Indian market. It currently produces and sells above 9 to 49 tons trucks for the Indian volume market, under the brand BharatBenz. BharatBenz stands for Indian engineering with German DNA. Under its bus division, the company produces and sells BharatBenz buses and Mercedes-Benz buses from its manufacturing plant at Oragadam. Bharat-Benz products have been engineered to serve all major customer segments with a focus on total-cost-of ownership, safety, reliability and comfort. The DICV-built FUSO trucks from Oragadam are exported to markets in the Middle East, Africa, Asia, and Latin America.

The state-of-the-art production plant at Oragadam, near Chennai, spreads over 400 acres (160 hectares) and was opened in 2012. The site is also home to DICV’s headquarters and R&D operations, and features a modern test track designed to simulate Indian conditions – making it one of its kinds in Asia. DICV has made an overall investment of more than INR 5,000 crores. In August 2016, less than four years after the start of production, the milestone of 50,000 produced vehicles was crossed – an unprecedented ramp-up in the Indian commercial vehicle industry.